The entertainment world is huge, but never too far to explore more! Animations have a long history of evolving and advancing into something we all had imagined. Today, these animations inspire everyone, especially social media audiences. From watching object models made of clay in the 1800s to 2D animation cartoons in the 2000s.
The animation world evolved into something so appealing to watch that every person with a smartphone would stop to watch a video on social media. Since using 3D animation on social media has proven to be so popular, this post will walk you through every step you need to take in order to create or learn more about 3D animation.
Businesses Shifting from Traditional to Animated Video Content
Social media content has been emerging for a while, and 3D animation videos have caught the attention of most users. These 3D animation videos go viral for their creative graphics, illustrations, and storytelling scripts. Animated videos have been a trend for a long time, from cartoons for kids to animated movies for adults. These are some of the most captivating inventions of the media industry.
Here are some of the reasons why businesses favor animated video content more than traditional content now:
- The use of social media is higher than television’s audience. News, ads, presentations, and movies are promoted on social media platforms because of their continuous usage.
- Animated video content keeps users entertained because of the attention span of users on social media. Short clips and humorous videos are more likely to get views and create your profile community.
- The way animated videos simplify a complex video with easy explanation. Whiteboard animation videos are one of the prime examples of this representation.
- Promoting products and services with the use of animated videos is favored more than traditional video content. Communication in the videos with a storyline while also explaining the benefits of businesses’ services and products like healthcare, real estate, tech, finance, etc., are easily adapted through visuals.
- If we compare traditional video content, animated videos are more affordable and profitable to companies and organizations. You do not need a high amount of money to shoot a commercial when you can use software easily accessible at home or by hiring freelancers.
- Real-time changes can be made to animated videos, adding new ideas, visuals, colors, or a whole other storyline to improve your content. It is convenient and adaptable.
- Businesses can promote their brand on different social media platforms. Creating playful characters to have fun animated video content creates brand identity and leaves a lasting impression.
Steps of Creating 3D Animation Videos
Before we get into the vibrant creation of your stunning 3D animation videos, it is better to discuss the planning of your 3D animation content. So, what exactly do you need before creating a 3D animation video? Here is some of the guidance:
Step 1: Set a Goal
If you want to increase brand awareness, display a product, or create something so attention-grabbing that your content goes viral, setting your goals and knowing your animation’s vibe will shape your content’s style and tone.
Step 2: Know Your Audience
There is always a different kind of content for every audience. Millennials and Gen Z are vital audiences, and you need to keep in mind and understand what type of content they would prefer. Creating content that suits their ideas and perspectives will help you gain attention and go viral on social media platforms! The more relatable it is the more interactions you get.
Step 3: Pick the Suitable Platform
Each social media site has its own rules and what people expect. For example, Instagram likes short and colorful content that catches attention quickly, while YouTube is better for longer and more detailed videos. Make sure your 3D animation videos are suited for the platform you are using.
Step 4: Create an Entertaining Storyline
Even the best 3D visuals won’t keep your audience interested without a good story. A strong story is important for fun and entertaining content.
Here are a few tips to master a storyline that grabs your audience’s attention:
Step 5: Make Animations Platform-Friendly
Why do you need to keep it short? On social media, shorter is often better. People have short attention spans, so make your animations quick and to the point. You don’t need a long story. Sometimes a clever idea or joke is enough to stick in people’s minds.
Everyone enjoys a good laugh. Adding humor to your 3D animation can make it more relatable and likely to be shared. Just make sure the humor matches your brand and feels natural.
Step 6: Add a Call-to-Action (CTA)
If you want your audience to follow you, visit your website, or buy something, include a clear call-to-action (CTA) in your animation. It can be something simple like “Swipe up” on Instagram Stories or “Click the link in the bio” at the end of the animation.
Benefits of Professional Animation Video Services for Outsourcing
Professional animators know how to make animations that look great and work well on social media. They can create smooth character movements, eye-catching designs, and make sure the animations fit different platforms.
When you team up with skilled animators, you also get their knowledge of storytelling, lighting, textures, and editing. They can turn your ideas into something special. While there are tools to make animations yourself, nothing compares to high-quality animations made by experts. Working with a team like Video Jeeves gives you exceptional content with the best animators that fit your brand and lets you focus on other parts of your marketing.
Let’s Create Something Amazing!
If you want a fun, viral video or a professional product display, 3D animation videos are a great way to grab attention and share your message.
Working with the best animators is important if you want animations that entertain and help you get results. That’s where Video Jeeves can help. With our great animation services, we can make your ideas come to life and help your brand stand out online.
Ready to make something amazing together? Let’s get started!
